'Derek Jeter of the New York Yankees captained the U.S. team in the 2009 World Baseball Classic, after which MLB commissioner Bud Selig sent him a letter of thanks in which he called him "Major League Baseball's foremost champion and ambassador."
"You embody all the best of Major League Baseball," Selig wrote in the March 30 letter. "As I mentioned to you in our recent telephone conversation, you have represented the sport magnificently throughout your Hall of Fame career. On and off the field, you are a man of great integrity, and you have my admiration."
For those achievements, but most especially for the principled, selfless manner in which he earned them, Jeter is SPORTS ILLUSTRATED's 2009 Sportsman of the Year. He is the first Yankee to win the award in its 56-year history and only the third baseball player in the past 34 years to win the award alone, joining Orel Hershiser (1988) and Cal Ripken Jr. (1995).
Jeter is an anachronism if you believe that manners and humility, the pillars of sportsmanship, are losing ground in an increasingly stat-obsessed, self-absorbed sporting culture in which the simple act of making a tackle, dunking a basketball or getting a base hit calls for some burlesque act of celebration, a marking of territory for individual purpose. Jeter is the unadorned star, and not only in the literal sense in that he is free of tattoos, piercings, cussing, posses and the other clichés of the big-time-jock starter kit. The actress Kim Basinger once captured the essence of Jeter as well as any scout, telling SI in 1999, "He's a hunk, and I don't even like that word. Women like guys who have a big presence but sort of play it down. It's very appealing."
Such uncalculating humility, alloyed to his formidable skills, is the same attribute that makes Jeter so appealing to teammates and foes alike.
Jeter's rare gift as a superstar athlete is that he doesn't so much inspire awe as he engenders comfort. To be around Jeter is to truly believe that things are going to turn out well, whether you are a fan who still wants to believe in the inspirational quality of sports and the people who play them, or a Yankee who wants to believe there is some way back from three runs down, five outs from elimination, against Pedro Martinez in his prime.
"Everything he does has such a grace about it," Oakland A's general manager Billy Beane says. "Even now, this last postseason, people would say to me, 'You must be rooting against the Yankees.' But you know, maybe because of Jeter, the Yankees know how to win. It's not an act. The Yankees' brand name in this era is that it is Jeter's era. It's similar to what DiMaggio was in his era."
Eight years ago, to his recollection, Beane watched Jeter run out a routine ground ball to shortstop in the late innings of a routine game in which the Athletics were beating the Yankees. Jeter ran down the first base line in 4.1 seconds, a time only possible with an all-out effort. Beane was so impressed by the sprint that he ordered his staff to show the video of that play to all of the organisation's players in spring training the following year.
"Here you have one of the best players in the game," Beane says, "who already had made his money and had his four championships by then, and he's down three runs in the seventh inning running like that. It was a way of showing our guys, 'You think you're running hard, until you see a champion and a Hall of Famer run.' It wasn't that our guys were dogging it, but this is different. If Derek Jeter can run all out all the time, everybody else better personally ask themselves why they can't."
Told the story, Jeter says, "It makes you feel good whenever anybody appreciates how you do things. My whole thing is, you're only playing for three hours a day. The least you can do is play hard. You have what, four or five at bats? O.K., it's not difficult to run, to give it a hundred percent. It's effort. You don't have to have talent for effort."
The idea of Jeter as a template stretches beyond 90 feet. He is a role model not only for how to play baseball but also for how to remain atop the wobbly pedestal of fame. '
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