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LEADERSHIP IS A PROCESS OF SOCIAL INFLUENCE, WHICH MAXIMISES THE EFFORTS OF OTHERS TOWARDS THE ACHIEVEMENT OF A SHARED GOAL.

Sunday, November 22, 2009

What is the CEO's Role in Driving Performance Culture?


The CEO is responsible using her leadership qualities to inspire her direct reports and the organisation on how to look for ways to do things better. This aspect of corporate culture is fundamental to a performance culture.

All levels of the company need to understand that from the top of the company down, everyone is committed to addressing issues that hold people back from greater job satisfaction and higher levels of job performance. The CEO must guide the leadership team to remove artificial barriers that hold down performance such as misunderstandings, poor vision or direction and limited or no access to facts that drive the business.

Few people intentionally perform poorly when provided with reasonable training, equipment, work environment and motivation.

The CEO leader must be conscious of the whole picture and look beyond the traditional boundaries to see that her business (or department) is successful and that employees are excited about what they are doing and are onboard with the direction of the business.
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