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LEADERSHIP IS A PROCESS OF SOCIAL INFLUENCE, WHICH MAXIMISES THE EFFORTS OF OTHERS TOWARDS THE ACHIEVEMENT OF A SHARED GOAL.

Tuesday, November 24, 2009

New Leadership Study Focuses on People-Led Economy



The demands of our new economy and opportunities to succeed will be much greater for business leaders who understand and foster a "people-led approach" in their organisations, according to a new study by the Forum for People Performance Management and Measurement.

The study, 'Leadership and the Performance of People in Organizations: Enriching Employees and Connecting People', points out that today's leaders must take into account the erosion of trust in management over the last few years and the changes in a workforce that is using technology to form personal connections both beyond - and within - the workplace.

"These enhanced connections should result in what the study's researchers call a 'constituent-based approach to leadership,'" says Michelle M. Smith, Forum president. "This approach successfully balances the needs of employees, consumers, shareholders and the community at large and ensures that their needs are met in an authentic and transparent manner."

Practicing a people-centred management and leadership style can pay off handsomely. According to the Forum study, companies practicing this approach have seen positive bottom line results in which value emerges for every constituent. They refer to this as the Human Value Connection.

The Forum for People Performance Management and Measurement (http://www.performanceforum.org/ ) is a research center within the Medill Integrated Marketing Communications graduate program at Northwestern University. A central objective of the Forum is to develop and disseminate knowledge about communications, motivation and management so that businesses can better design, implement and manage Employee Engagement initiatives inside and outside the organisation.
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