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LEADERSHIP IS A PROCESS OF SOCIAL INFLUENCE, WHICH MAXIMISES THE EFFORTS OF OTHERS TOWARDS THE ACHIEVEMENT OF A SHARED GOAL.

Friday, November 20, 2009

How to Lead in a Recession


Here are some simple but highly effective tools from Geoff Colvin of Fortune magazine:

1. Stand up and be seen. It's a simple yet powerful way for leaders to be effective. Warren Buffett raised his profile in this recession, reassuring investors and even helping to calm markets.

2. Steer the culture with stories. Southwest Airlines has always understood this, celebrating stories of employees who perform heroically for customers. Make sure the stories you repeat embody the culture you're aiming for as the economy recovers.

3. Upgrade your people standards. With high unemployment, you have an opportunity to raise the bar on whom you hire and promote.

For more, see - http://money.cnn.com/2009/11/09/news/economy/recession_leadership.fortune/index.htm?section=magazines_fortune
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