In Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act!
Additionally, she writes, “By consistently communicating purpose with passion, you attract the right people with the right talent, skills, and motivation. The right people come into your orbit; those who aren’t right will move on.”
At the same time, Bates does offer a caution. Throwing your hands up and acting on the assumption that you cannot motivate everyone can actually damage motivation further. This assumption was “true in boom times, when organizations were bloated and some people you hired were marginal. Those days are over. Now that companies have downsized and are arguably leaner and meaner with the best talent, this is a damaging assumption. It is a leader’s responsibility to motivate employees. It’s time to stop blaming employees, and start looking to leaders to ignite the spark.”
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