‘Whether you have a really small team or a really big team, communication needs to be at the forefront. It needs to be simple. It needs to be consistent. And even when you’re tired of what the message is, you need to do it again and again and again. Because everybody listens at different levels, and everybody comes to the table with a different perspective and a different experience. And the same words mean different things to different people. On some very key things, people need to internalise it, and they need to own it. And when they do, you’ll know that you’re effective as a leader, because you hear them saying it.’
Susan Docherty, General Motors
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