US Business Leaders Lack Credibility

Only about a quarter of people consider U.S. business leaders to be credible, according to a new global survey. That's markedly worse than the global average and a sign that U.S. bosses need to show more of a common touch, says Richard Edelman, the public relations executive who commissioned the poll. "They need to be talking not just to elites but to customers and employees," he argues.

For more, see - http://www.businessweek.com/bwdaily/dnflash/content/jan2010/db20100126_231956.htm and http://www.edelman.com/trust/2010/